Category: Artificial Intelligence
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Amazon built a leaderboard. The machines did exactly what they were told.
Amazon ranked its engineers by how much AI they used. They gamed it instantly, costs soared, and the leaderboard was quietly switched off. The lesson isn’t about AI — it’s about what happens to people, and budgets, the moment you measure the wrong thing. A Cambridge anthropologist called it in 1997
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Amazon’s customer support carousel. Naming names in a culture of handballing
Amazon’s customer support carousel is a case study in corporate failure. Different names, same scripts, no ownership. My royalties remain blocked, my account locked, and Amazon’s “customer obsession” rings hollow
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Has Amazon blocked me because their sentiment dashboard is melting down?
Even Amazon’s support inbox won’t accept my emails. Glitch, or deliberate corporate block because their sentiment dashboard can’t handle the truth? Under Andy Jassy, CEO of Amazon, this fiasco is now about more than royalties. It’s about silencing authors altogether
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Amazon KDP Case #43656792 — The evidence they asked for, the evidence they refused to receive
Amazon asked me for proof, then blocked my reply when I sent it. Every bounced email becomes another post, every silence another record. Read how Amazon KDP refused evidence in Case #43656792, and why it matters for every author trapped in their system
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Amazon’s phantom payments: leadership in absentia
When leadership hides behind automation, accountability dies. Amazon’s KDP payment system proves that customer obsession ends where process begins. Read how a small royalties dispute became a global lesson in corporate responsibility, regulatory oversight, and the real cost of ignoring your own users
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How to delete 99% of your digital footprint in Vietnam
If you live and work in Vietnam, your digital footprint matters more than you think. This guide walks expats and TRC holders through practical steps to reduce exposure, clean up data leaks, and regain control of their online identity in a low-trust, high-data environment
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AI in aspirational magazines
A photographer questions the use of AI models in a magazine about women’s beauty procedures. Is this where we are now? Where are the ethical discussions around this?
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AI is vastly underestimated
AI isn’t overhyped—it’s misunderstood. In this post, Lee Hopkins explores how AI is quietly transforming business and why leaders who ignore it now risk falling far behind.
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The hidden risks of relying on AI-generated content in business communication
There’s no denying it—AI writing tools have revolutionised how quickly we can churn out content. Emails, blogposts, reports, even pitch decks can now be generated in seconds. But while the promise of efficiency is seductive, relying too heavily on AI-generated content carries risks most businesses haven’t fully considered. Yes, AI can mimic tone, follow structure,…
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Davo helps capture my thoughts and make sense of them
Davo, my AI writing companion, helps capture my swirling thoughts and shape them into clear, meaningful writing. On leehopkinswriter.com, I share how this supportive partnership brings clarity, creativity, and calmness to my projects, offering a glimpse into a quietly powerful collaboration behind the words
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When artificial intelligence gets real
Explore real-world applications of AI, from property valuation to societal transformation. The post highlights AI’s rapid advancements, its disruptive potential in industries, and the critical need for societal involvement in shaping its ethical and practical integration to ensure balanced progress
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Podcast: Managing employee retention in the age of AI
As we stand at the intersection of technological innovation and human potential, the organisations that will succeed are those who see AI not as a replacement for human talent, but as a powerful amplifier of human capabilities. By approaching employee retention with empathy, strategic foresight, and technological sophistication, we can create workplaces that are not…